A little while ago I wrote a blog on the relationship that the Kate and Gerry McCann (parents of missing Madeleine) have with the media and how the previously supportive press corps is showing signs of turning. The McCanns have their own crack media relations team, access to media training and briefing and now their own personal spokesperson who makes appearances on prime time TV shows on their behalf. In the last month or so they have kept a deliberatley low profile and tried to get their lives back in some sort of order and I think that was absolutely the right thing to do.
However, today's news is full of their 'first broadcast interview' in months. Interviewed for a Spanish TV show, the couple were asked all the same questions as they have ever been asked so they should have been more than prepared. When asked if they had sedated their children Kate McCann practically snapped that she wasn't going to answer the question. Gerry McCann jumped in appearing to try to justify her response by saying such questions were not to be tolerated as they were so ludicrous.
Reacting so badly to suspicions that they are more than aware of already was a big mistake and very likely to further alienate the McCanns. Kate and Gerry should have been fully briefed for those questions and prepared to answer them too.
Comments